Month: August 2020

WHAT IS CELEBRITY MARKETING? GLITZ! GLAMOUR! CELEBS! Which consumer is not familiar with these 3 words? With an ocean of brands flooding the markets, consumers are spoilt for choice. Celebrity marketing has taken over our lives and has been the order of the day just like daily bread and butter. Whether you walk past an […]

DIGITAL MARKETING FUNNEL In this digital world brands, today are making extensive use of technology and online platforms. This is done to attract leads and convert them into loyal paying customers.  Most successful brands have adopted the very successful trend of INBOUND MARKETING STRATEGY which involves the digital marketing funnel. This successfully attracts and retains […]

BRAND PROMOTION TIPS Hey folks, we are back with brand promotion  We have spoken about brands and branding in the last blog. We hope your branding boat has started sailing and we look forward to witnessing you on the market shore soon. But did we forget something? Does your branding game only start with planning […]

WHAT IS ABOUT US PAGE? “First impression is the last impression”. This overused idiom not only holds meaning in real life but also in the digital world. If your brand website is the face of your brand then the About us page on your website is the FACE OF YOUR WEBSITE. It is the page […]