Kesariya Chaiwala

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Contact information

Theodore Lowe, Ap #867-859 Sit Rd, Azusa New York

Project Brief

A compelling and eye-catching Logo for a premium cloud kitchen serving tea time treats, listed on food delivery apps like Zomato and Swiggy

Launch The Site

We delivered

An animated-look logo which represented "filling your cup", to indicate tea time fulfillment. Kesar is a premium spice which makes the tea rich with aroma and taste, included the kesar flowers, representing the richness of the serving as well as the quality.

The startup wanted to focus on serving tea variations and tea-time eats. So the focus had to be on the tea-pouring and we had to build the story around tea time.

Using a kettle indicating tea time and the showcasing the pouring element to indicate fulfillment. Subtely using the kesar to inisuate the "richness" of the food and service as well.

A subtle yet engaging logo which directky makes the point about the service and the products.

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Kesariya Chaiwala

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