Reinventing the digital communications of a large-scale IT services provider
Project Brief
Though ""competition"", the well-known brand trusted us for our expertise in interactive design to reinvent their website. The Needs: Overhauling of the digital presence to improve traffic and brand recall.
Reinvented, impressive web identity and presence which helped drive increased awareness and brand recall leading to business growth.
Since we are in the same business, it was important for us to "unlearn" our processes and methodologies, to do full justice to the communication of their service offerings.
Impactful, compelling layouts incorporating disruptive horizontal scrolls. The design communicated the extent of their capabilities with complex technologies as well as the fact that they could deliver fun, interactive experiences. Superior cross-page linking used to enhance UX and increase on-page times.
A webisite which succesfully communicated the full-extent of their offerings, alongwith impressing the target audience with their capabilities.